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MamaMagic new product awards 2015
I was asked to judge the MamaMagic new product awards last year during each of the Jhb shows. They did things a little bit different, and we had a final overal judging in January 2016 followed by a awards morning at the Woodmead Country Club on 11 February. The products are judged on ease of use, functionality, safety, overall visual impact, practicality, durability, quality and many more factors that makes it an awesome product for the South African market. After a year long (4 rounds) intensive judging of 179 product entries, using 165 judges , as well as 2,341 surveys by parents for the Parents’ Choice Awards, the winners are: Baby Essentials –…
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MamaMagic New Product Awards
The Product Innovation Awards have become one of the most exciting and sought-after titles at the MamaMagic expo, as they are an opportunity to shine the spotlight on any new and innovative products that MamaMagic exhibitors have launched to the local South African parenting market. This year they launched the new, improved New Product Awards in its place. This MamaMagic product award finalists were top notch. I was very excited to be part of the judging panel again for the Joburg Winter 2015 show. (See my post on the Product Innovation Awards 2013) It has been an exiting year regarding new and innovative products in South Africa and even the world. I was asked to…